New Equipment Showcase
Installment 1 in the Series
It’s still a long time until the 2025 Clean Show in Orlando (Aug. 23-25, 2025) but we all want to know what’s new and exciting in the industry. We invited dozens of manufacturers and distributors to share the latest and greatest with us. Each week this month we will show more items that have been submitted.
See this week’s featured equipment here…
K-Bro is Growing Again
K-Bro Linen Inc. (“K-Bro” or the “Corporation”) (TSX: KBL) announces the acquisition of Shortridge Ltd. (“Shortridge”), a high-quality hospitality laundry provider based in the North West of England, expanding K-Bro’s geographic footprint in the £1.4 billion UK commercial laundry and textile rental market.
Methods for Management Meets in Winnipeg
Methods for Management (MfM), a leader in providing strategic guidance to the dry cleaning industry, held a successful meeting of its Canadian Bureau. Hosted by Lisa Loscerbo and Kevin Hiebert of Best Care Dry Cleaners, the event took place at the Inn at The Forks in Winnipeg, Manitoba, on April 17-18, 2024. This assembly was two days of industry collaboration and innovation among top-tier Canadian dry cleaning professionals.
If you’ve ever wondered what it’s like to be part of a MfM group, you can read a full report on the meeting in Industry News…
George Courey Inc. promotes Victor to VP of Sales
George Courey Inc., Montreal, QC recently announced the promotion of Matthew Victor to vice president of sales. This promotion recognizes Victor’s exceptional leadership, dedication and instrumental role in driving the company’s sales growth over the past nine years.
Learn more about him in People…
MAY FOCUS: New Equipment Showcase
CALLING ALL MANUFACTURERS WHO SERVE CANADA!
Throughout May we are highlighting the newest equipment in the industry. If you would like to participate in this series of articles, please send the following.
- Company Name
- Person submitting material
- Complete name of the piece(s) of equipment
- Description of what is so fantastic about it
- Link to further information for interested readers
- Photo of the piece(s) of equipment — JPG format, 72 DPI is fine
Send your information and photo(s) to becca@fabricarecanada.com.
APRIL FOCUS: Value-Adding Ideas
You probably hear the phrase “added value” all the time, but what does it mean when it comes to dry cleaning or laundry? The purpose of added value is to make the customer experience so good, they won’t consider going anywhere else. All this month we’ll talk about how to do that in your business.
First, let’s clarify something. Value-added is something the CUSTOMER likes. It may take you a bit of work, and sometimes it’s a headache, but its not about you! The things that draw customers back, and make them tell others about your services, are what we’re looking for.
An article last year in Podium online magazine was entitled, “Strategies to Improve Customer Experience for Dry Cleaners.” The article gave ten ideas:
- Implement Mobile Payment
- Foster Real-time Communication
- Offer Personalized Service
- Enhance Pickup and Delivery Services
- Focus on Staff Training
- Reward Customer Loyalty
- Maintain a Clean Environment
- Provide Transparency
- Utilize Online Reviews
- Send Reminders and Updates
You can read the article for details here.
Do you have a clever added-value practice that your customers just love? Tell us about it!
Out of Their Minds
SERIES INSTALLMENT 2
One way to look at Value-Added services is to look at your business like your customers would like to look at it: they don’t want to think about it at all. If you are out of their minds but handling their needs, that is perfect service to a customer.
Join us as we look at one company that knows Value-Added and presents it beautifully.
Every Company Can Add Value
The decisions you make about how you run your company need to be grounded first of all in what customers need and want. Then you move to how to make it happen in a rational way for productivity. The first step is figuring out what your customers want.
Let me tell you about some of the things we do at Integrity Mechanical as an example. Use it as inspiration to better meet customer needs. Note: If you are looking for something convenient or easy, you can stop reading right now.
Does Everybody Know Your Name?
Curious to know how your competitor landed in the Sunday paper? Why do they get on the evening news for doing something good? They seem to be everywhere. They just catch all the breaks!
Actually, they are working hard to make their name synonymous with cleaning in your area. It’s very intentional. And you can do it, too. This month I’m sharing everything you need to know about public relations, a marketing tactic used to generate brand awareness, and how to implement a PR strategy within your own business.
Strip It Bare
SERIES INSTALLMENT 3
How well could you do customer service and add value to your customers’ experience if you didn’t have to be cleaning clothes all day long? That’s what one company excels in, and we’re taking a look at how they do it.
