Marketing Strategy and Communications
for Business-to-Business Technology
Clear.
Concise.
Compelling.
Marketing Strategy and Communications for Business-to-Business Technology
Whether rebranding a global electronics manufacturer, writing an article published in a respected trade journal, or creating the video script for a CES product launch, I bring a passion for technology to all my work. With twenty years of professional writing experience on both the agency and client sides, I relish digging deep to uncover the hook that brings the story to life for even non-technical readers.
My expertise includes:
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Professional and Consumer Electronics
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Imaging and Display Technologies
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Broadcast Engineering
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Digital Cinema
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Automotive
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Aviation
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Chemicals
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Solid State Lighting
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Renewable and Conventional Energy
Global brands like Samsung, Sony, Sharp and OSRAM know me as a creative problem solver who delivers strategy and copy firmly aligned with the corporate objectives. And they count on me to deliver clear, concise, compelling stories. On time and on target.
Available for
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Freelance Writing
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Marketing Strategy Consulting
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Full-time Position
Testimonials
VIDEOS | WEBSITES | ADS | FEATURE ARTICLES | COLLATERAL | PUBLIC RELATIONS | CASE STUDIES | SPEECHES | SOCIAL MEDIA
Patricia combines strong analytical skills with top notch communications abilities to find the best way to overcome communications challenges. Intelligent, creative, and thorough, she consistently produced work for Sharp that reflected these qualities.
Chris Loncto
Director of Brand Marketing and Communications, Sharp Electronics
Patricia excels at all things marketing related, from conception and writing to implementation and completion. We've hired her frequently to work with us as a freelance writer, and she's always delivered work that's right on target and on time. She's able to include the context beyond the usually highly technical topic she's writing about to make the 'story' much more meaningful, while including the key points of our clients' marketing message. Her writing skills and broad marketing knowledge are extraordinary. She's an invaluable addition to any team.
Robin Hoffman
Owner, Pipeline Communications
I worked closely with Patricia during my years as a full-time consultant to Sharp Electronics with the Appliance Division. Patricia is smart, creative and articulate. She quickly grasps technical information and her excellent writing skills enable her to communicate effectively with consumer, trade or B2B readers. She thinks strategically and can identify business opportunities. She has strong graphic and computer skills. Patricia knows how to solve problems to “get it done”.
Anne Howard
Owner, Anne Howard and Associates, Marketing Consultants
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